In recent years several studies have highlighted how gentrification strategies are imposed under the discursive umbrella of ‘social mixing’. However, most evidence is based on Anglo-Saxon experiences. This paper sets out to expand the geography of gentrification by looking at the representation of processes and policies of gentrification as put forward by key stakeholders in the Nord-Neukölln (Berlin) and Indische Buurt (Amsterdam). It shows that, in both contexts, stakeholders and policy documents actively engage with the concept of gentrification, rather than avoid it. Due to publicpolicy influence and local criticisms this engagement differs between both cases