South Africa’s government is faced with the challenge of providing housing for its citizens, especially the historically disadvantaged population who seek job opportunities and improvement on their life style in urban areas. To achieve this laudable goal, the South African construction industry must be proactive in its approach to the construction of affordable housing, and must adopt construction strategies that enhances sustainable housing development. Born from this challenge is the need for research to establish how sustainable development concepts could be integrated into housing construction processes, with a view to develop strategies to achieve affordable housing that enhances sustainability, to cater for South Africans in need of decent accommodation. The study developed a conceptual model through extensive review of extant literature; South Africa housing policy and legislation, sustainable construction and development, socioeconomic considerations for sustainable building development, and strategies for sustainable building construction amongst other were reviewed. The study adopted a sequential mixed method approach for data gathering, whereby an initial qualitative pilot survey was conducted to test the existence of the research problems identified in this study and to validate the conceptual model constructs. A web survey approach was used for quantitative data gathering by means of a specifically developed questionnaire, which was emailed nationwide to selected general building contractors, architects and staff of the Department of Human Settlement. Data analysis was done using the descriptive statistical technique, correlation and Principal Component Analysis (PCA).